LIVE YOUR MOVIE
Adventure Travel
Find the character you like most, and follow their story.
The characters -- and the implications of their stories -- are global, affording a much more demographically targeted and measurable engagement with global audiences.
Blurring the lines between scripted entertainment and real-world experience
Subscribers follow and interact with characters using email, voice and video calls, live events, real-world interactions with "relics," and social media, depending on the subscription tier level.
Every stranger is potentially a character
Drop in on a 24/7 live webcam, a fashion show, live concert or an art gallery opening. Choose to interact with strangers, and you may stumble into the story, solving a mystery which could help your favorite character along the way. At live events, the camera crew blends in as "media" covering the event, and actors blend in their characters as audience attendees.
Finally, the "always on" modularity of the IRE model affords the most timely contributions to current conversations, a real-time, direct line to audience interests of the day.
A powerful way to engage any subscriber base through real-time transmedia story and character.
Utilizing online tools for response and engagement data useful in audience testing.
Engagement with characters as real people, not just 2D narrative figures on a screen.
Public fascination with fictional characters is no secret, and IRE utilizes precedented strategies.
Subscribers consume, interact and share, when and how they want.
Subscribers can join in anytime, and catch up on content which has now become fascinating back story.
IRE affords its subscribers the latest in cutting edge secure payment technology.
Turbo-charge your travel